About
The Journey
I never planned to start a business. I was just looking to buy a new cell phone.
At 14, I found a Chinese seller offering the phone I wanted - $40 cheaper than what I saw on eBay. So I bought it. Listed it on eBay myself. It sold in a few hours.
That single sale taught me two things: I didn't need permission to make money - and every inefficiency is an opportunity.
Fast forward a few years, I was running multiple eCommerce stores and drowning in manual work. I couldn't find a tool that could manage everything. So I built one myself. It was ugly. But it worked.
That tool became AutoDS.
What started as a black-screen script for personal use grew into a global automation platform serving over 1,000,000 sellers. In 2024, AutoDS was acquired by Fiverr. We scaled with no outside funding — just relentless iteration, problem-solving, and a refusal to quit.
I come from a family of Ukrainian immigrants. No business background. No safety net. Just the mindset that if someone can do it, I can do it better.
Now I share what I've learned to help other builders avoid the BS, see the real path, and build things that last. No fluff. Just real stories, systems, and the truth about what it takes.
Founded 2016 · Acquired by Fiverr 2024
״You don't need a perfect plan.
You need to start.״
Lior Pozin
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